What is MyFFL.com, and Why Should FFL Dealers Care?
For FFL dealers, maintaining an accurate and professional online presence is crucial for attracting customers and streamlining operations. MyFFL.com is a platform designed specifically for Federal Firearms Licensees (FFLs) to manage their business listings. It aggregates data from multiple sources across the internet, creating a centralized directory tailored to the firearms industry. However, this aggregated […]
Reducing Cart Abandonment in Firearm Sales: Addressing the Top Reasons
Cart abandonment is a common challenge for online firearm retailers, with unique hurdles compared to other e-commerce industries. Factors like unexpected fees, payment restrictions, and complex compliance requirements can discourage customers from completing their purchases. To combat this, FFL dealers need tailored strategies to address the most common reasons for cart abandonment. Here, we break […]
Top Challenges of Running an Online Firearm Store and How to Overcome Them
Running an online firearm store is both rewarding and demanding. Unlike traditional e-commerce, firearm sales come with unique challenges, including regulatory compliance, restricted payment options, complex inventory management, and the need to build trust with a discerning customer base. By understanding these challenges and adopting proven strategies, firearm retailers can successfully navigate the complexities of […]
Understanding ATF Compliance Inspections: What Every FFL Holder Needs to Know
As an FFL holder, your compliance with federal firearms laws is crucial to maintaining your license and operating your business. The ATF conducts compliance inspections to ensure adherence to these regulations. While these inspections can seem daunting, understanding the process and preparing thoroughly can make all the difference. This article will guide you through what […]
A Deep Dive into the ATF’s Enhanced Regulatory Enforcement Policy: What FFLs Need to Know
The Bureau of Alcohol, Tobacco, Firearms, and Explosives (ATF) introduced the Enhanced Regulatory Enforcement Policy on June 23, 2021, as part of a broader effort under President Biden’s Gun Crime Prevention Strategy. Designed to address willful violations of the Gun Control Act (GCA), this policy has fundamentally reshaped the regulatory landscape for Federal Firearms Licensees (FFLs). Here’s […]
